Our Favourites

1 19

Solid Shampoo Bars

Natural Haircare Products

Conditioner Bars & Treatments

Natural Skincare Products

Our Values

Natural Ingredients

Our products are made with high quality, natural plant-based ingredients. The power of nature is utilised through carefully selected pure essential oils and botanical extracts. Rooted in nature, backed by science and extensive research for specific, targeted results.

Clean Beauty

Free from harsh, harmful ingredients, our products do not contain any SLS/sulphates, silicones, synthetic fragrance/ colourants - typically included in mainstream conventional products. Supporting optimal health and wellbeing is at the core of our ethos.

Conscious & Sustainable

We endeavour to create products that are eco-friendly & bio-degradable. Sustainable packaging options are used instead of single use plastic packaging as far as possible - meaning less waste & environmentally respectful choices.

Cruelty Free

We fully support beauty without cruelty. We believe that cosmetics should never be tested on animals. Respect for our planet and all living creatures is at the heart of our ethics. In addition, our products are also plant -based and Vegan friendly.

Balance Shampoo Bar

Our Balance Solid Shampoo Bar is specially formulated for oily hair or those that need to wash more often. Infused with White Kaolin Clay to gently draw out excess oil and impurities, as well as Citrus essential oils for an uplifting boost.

Buy Now
Balance Shampoo Bar

Balance Shampoo Bar

R 150.00

pH balanced

eco-friendly

colour safe

sulphate free

Why switch to Purposely PURE solid haircare?

Our sustainable, eco-friendly hair and skincare products are handcrafted and expertly formulated, using only the best quality clean, natural and naturally derived ingredients - offering real benefits and research based results.

Our range is inspired by nature and a commitment to fully utilise the exceptional power of botanicals. We are dedicated to offer you products that are not only free from harmful, harsh sulphates, silicones and synthetic ingredients, fragrances or colourants; but are also superior to their conventional store bought counterparts.

Our products are optimally pH balanced for hair and skin, colour safe and suitable for all hair types.

The perfect solution for the health, wellness and eco-conscious consumer, our products will make your hair look and feel its best!

more About Us
Meet the founder

Meet the Founder & Formulator of Purposely PURE

Hi! My name is Marti-Mari.

I am passionate about natural products and love formulating with all the amazing botanical ingredients that we were blessed with on this incredible planet we call home.

I have a Diploma in Natural Skincare Formulation from the School of Natural Skincare, International (UK) and have completed numerous additional courses and workshops in Solid Haircare Formulation. I am currently in the process of completing my Diploma in Natural Haircare Formulation as well.

I am obsessed with learning and researching as much as I possibly can on all that nature has to offer us in natural formulation. I use my knowledge and formulation skills to thoroughly test and develop my products to ensure the highest possible standard and quality.

My hope is to highlight the benefits and incomparable value of using quality products, made with superior natural ingredients - as opposed to the often harmful conventional products, consumers so often purchase without a second thought. My mission is to make exceptional quality natural products available to you.

read my story...

Customers Love

Featured In

  • Lente 2025

Safe & Secure Payment

with Paystack, BobPay & Yoco payment options to choose from, for your peace of mind

Shop Now